IQOS CLUB Terms and Conditions

1. Overview of IQOS CLUB

1.1 IQOS CLUB is a status-based program for Legal Age Users (“LAU(s)”) of IQOS products, meeting the requirements of these Terms. Through IQOS CLUB you are able to collect Points by taking certain actions, and in return we at our own discretion offer you Benefits including one-of-a-kind events and experiences, a chance to win prizes, get special offers in return of purchasing IQOS products.

2. Application of Terms

2.1 These terms and conditions (“Terms”) are applicable to and govern your participation in the IQOS CLUB program (“IQOS CLUB”). You should read these Terms carefully as they affect your legal rights and govern your relationship with Philip Morris Management Services (Middle East) Limited – Lebanon branch (Philip Morris) and the IQOS CLUB.

2.2 If you do not agree (or cannot comply) with these Terms, then you are not permitted to participate in IQOS CLUB.

2.3 You agree to be bound by these Terms by:

• Registering for IQOS CLUB pursuant to paragraph 4.1
• Registering at least one Device under IQOS CLUB
• Using Benefits of IQOS CLUB

If you register more than one Device, you will still only have one IQOS CLUB membership. If we change these Terms, and you then use Benefits of IQOS CLUB, or you register another Device, you agree to be bound by the changed Terms.

2.4 When registered and enrolled in the IQOS CLUB pursuant to paragraph 4.1, you are accepting the Terms in the version valid at the time of your registration and enrolment. Your acceptance of these Terms is deemed to occur in the country of your registered residence as per our IQOS database.

2.5 We reserve the right to amend these Terms and the mechanics, Benefits of IQOS CLUB at anytime. If you do not agree to any such amendments, you may terminate your membership of IQOS CLUB.

2.6 No modification of these Terms by you is permitted.

3. Eligibility

3.1 You are only eligible for membership of IQOS CLUB if:

• you are a LAU of IQOS, aged 18 years old and above and registered in our IQOS database as an owner of a Device
• your main residence is in Lebanon.

3.2 IQOS CLUB membership is only open to natural living persons. Companies, partnerships, unincorporated associations and other legal entities are not eligible for membership.

3.3 A member of IQOS CLUB may not have multiple memberships. You must maintain only one account in the IQOS CLUB.

4. Registration and Enrollment

4.1 You will be automatically registered and enrolled into the IQUS CLUB as a member if you are registered in our data base as a Device owner or if you purchase a Device during and post the program launch, your account setting has to be “Marketing Opt-In”. If you were not automatically registered because you have set your account as “Marketing Opt-Out” you can register by resetting your account to “Marketing Opt-In”; you must register at least one Device in our database.

You can register the Device:

• At iqos.com and clicking ‘I Agree’ or a similar button to participate in the IQOS CLUB
• By calling the customer service center at 1245
• Through a Philip Morris IQOS coach
• At an authorized IQOS store

4.2 You are able to register any IQOS device that has been introduced in the market from IQOS launch in Lebanon (“Device(s)”), If applicable, any future IQOS Devices which qualify you for membership to IQOS CLUB.

4.3 Registration may take place at any time provided you are an LAU of a Device. In completing the registration process you must provide all required mandatory information in an accurate and complete manner and keep this information up-to-date. If you do not complete the mandatory fields in the application form (such as, for example, age, smoker status, email address and/or phone number) your application will not proceed. If you provide inaccurate or incomplete information Philip Morris reserves the right to terminate your membership of IQOS CLUB without notice.

4.4 Following the registration and enrolment process for IQOS CLUB you will be informed whether your registration and/or enrolment is successful. Membership of IQOS CLUB and Benefits it provides are personal to you, and may not be transferred to any third party. You may opt-out of IQOS CLUB Program at any time.

4.5 IQOS CLUB is only available in certain countries. Your use of IQOS CLUB is linked to your country of residence. If you change your country of residence, then your membership in that country automatically expires and you must inform us and reapply to use IQOS CLUB in your new country of residence (if IQOS CLUB is available in that country).

4.6 There is no legal right to register and enroll in the IQOS CLUB Program. Philip Morris may refuse admission to the IQOS CLUB at any time without indicating reasons. Philip Morris may also terminate IQOS CLUB program at any time without any liability.

5. Benefits

5.1 As a result of your membership to IQOS CLUB and based on your Status Level and collected Points you will be entitled to the benefits listed on the IQOS CLUB benefits page (“Benefits”), see here Benefits. In addition to the Benefits Listed on the IQOS CLUB benefit page, we would on an ad hoc basis offer selectively and voluntarily other privileges and benefits.

5.2 You may receive Benefits through the collection of Points and reaching different Status Levels. The process for earning Points is described in paragraph 6. The choice of Benefits you may receive, are subject to their availability.

5.3 Only you may request Benefits based on your Status Level. Benefits may only be used by you unless the specific Benefit expressly provides for other persons to use it.

5.4 Benefits must be used during the term of your Status Period, alternatively and if applicable, within the time period attached to the Benefit. Benefits not used within the given period shall expire. Failure to utilize a Benefit which is booked for a specific date or time will result in the Benefit being cancelled.

5.5 Some Benefits may be provided by our service partners (“Service Partners”). Benefits from Service Partners may be subject to the Service Partner’s terms and conditions. Philip Morris will use reasonable efforts to ensure the availability of such Benefits, but will not be liable for any loss arising from the failure of a Service Partner to provide such Benefit except where such failure is caused by Philip Morris. In such case, the liability of Philip Morris shall be limited to the monetary value of the Benefit, subject to the limitations provided in the Terms.

5.6 Philip Morris reserves the right to:

• Discontinue relationships with Service Partners and access to such Benefits for any reason at any time.
• To modify the Benefits at any time for any reason.

Upon any such change Philip Morris will notify you, for example through updates on the IQOS CLUB section of the IQOS website.

6. Points

6.1 Under the IQOS CLUB, you can collect points (“Status Points”) also referred to as (“Points”) as the case may be. Status Points determines your status level as a member (“Status Level”). It is exclusively when a deviation has been communicated that it will be possible to do an activity multiple times and obtain the corresponding Points multiple times. Status Points can only be earned by a member directly and are not transferable to other IQOS CLUB members.

6.2 As a member of IQOS CLUB, you are able to earn Status Points through predefined activities as described in the following:

Transactional Based Points Earning

• Join IQOS Club
• Device purchase
• Accessories purchase
• Functional Tools purchase
• At least 1 recorded transaction per month which is the first transaction performed per month
• Points Multiplier offered voluntarily on an ad-hoc basis

Engagement Based Points Earning:

• Complete Survey
• Learn about IQOS [ educational based article, video, quiz
• User Generated Content incentivization

6.3 Status Points are automatically credited when a member identifies himself or herself during an activity. User identification can be performed via user login. Points are recorded by Philip Morris in your membership account which can be accessed via the IQOS.com website as well as in the user profile, and are credited to your IQOS CLUB account soon after being earned.

6.4 The number of Points earned per activity may depend on your Status Level and/or the type of activity.

6.5 Your Status Level will be evaluated every three (3) months (“Status Qualification Period”), at the end of each Status Qualification Period your Points return to zero. Progression is from Silver to Gold, Gold to Platinum (and vice versa), depending on the number of Points accumulated in a Status Qualification Period.

6.6 In case of any dispute about entitlement to Points, Philip Morris may require you to provide proof of performance of the action for which you claim Points. Claims must be received by Philip Morris within six (6) months of the action.

6.7 Points can only be earned by you and may not be transferred to another member or any third party.

6.8 Points are not exchangeable for cash.

6.9 Points may not be used with any other status or loyalty program.

6.10 Philip Morris may at its discretion change the rules for earning Points upon notice at any time.

Status Level

6.11 IQOS CLUB has three Status levels: Silver, Gold, and Platinum (Status Level). Your Status level determines the Benefits that you are entitled to as a member of IQOS CLUB.

6.12 When you join IQOS CLUB you will automatically be given Silver status for your first Status Level Period.

6.13 The number of Points you earn in each Status Qualification Period determines your Status Level for the next Status Period. At the end of the first Status Qualification Period and every subsequent Status Qualification Period your Status Level is reviewed by Philip Morris and will be updated according to the number of Points and number of transactions you have accumulated and completed in the Status Qualification Period. The number of Points needed for each Status Level and Level promotion, maintenance and demotion is described in the FAQ section in the bottom part of the following page here [FAQ]. Philip Morris may at its discretion change the number of Points needed for each Status Level upon notice at any time.

7. Your Obligations

You agree:

1. not to misuse the IQOS CLUB program, including its Benefits;
2. not to obtain Points or Benefits by fraud;
3. to treat our staff and those of our Service Partners with courtesy and respect;
4. to keep your membership account, including its password, safe and secure;
5. to comply with applicable law; and
6. to comply with these Terms.

8. Data Privacy/Communications

8.1 Philip Morris will receive, store, and otherwise process your personal information in connection with administering the IQOS CLUB and your participation in it. To learn how we will use your personal information collected in connection with your IQOS CLUB account, read the Philip Morris Privacy Notice at https://www.pmi.com/privacy-notice. For the full Benefits of IQOS CLUB you will receive communications from IQOS CLUB regarding the program.

9. Termination and Opt-Out

9.1 The term of your membership in IQOS CLUB is from the date of joining to IQOS CLUB and continues until termination of your membership according to the Terms.

9.2 You may terminate your membership of IQOS CLUB at any time with immediate effect by notifying Philip Morris through our call center on 1245 or chatting with our agents on our official website lb.iqos.com

9.3 Philip Morris may terminate your membership with IQOS CLUB at any time with immediate effect if you breach these Terms. In addition, Philip Morris may terminate your membership for any reason after providing you with a written notice.

9.4 Philip Morris may terminate your membership with IQOS CLUB based on general housekeeping rules pertaining to data privacy management in case your account hasn’t been active for the last 36 months.

9.5 Upon termination of your membership of IQOS CLUB, you are no longer entitled to receive any of the Benefits of IQOS CLUB, any unused and Benefits are cancelled automatically and your membership data (including the number of collected Points, your Status) are permanently deleted from IQOS internal systems.

9.6 You may opt-out of IQOS CLUB membership at any time. If you choose to opt-out, you will not be able to access IQOS CLUB pages, collect Status Points and use other Benefits. Philip Morris will store your membership data and in case you decide to opt-in in the future, your membership data will be restored. Your Status Level, Status Points and Benefits will no longer be valid.

9.7 Your membership in IQS CLUB will be automatically terminated in case no Devices are registered on your account anymore.

10. Warranty/Representation/Limitation of Liability

10.1 As your membership of IQOS CLUB is free of charge, it is provided ‘As Is’ and without any warranty.

10.2 Philip Morris makes no representations as to any income, use, excise or other tax liability you may incur as a result of your membership of IQOS CLUB. You are advised to check with your accountant or tax adviser for further information, and are solely responsible for any tax liability incurred as a result of your membership of IQOS CLUB, or receipt of Benefits.

10.3 Philip Morris shall not be liable to the maximum extent permitted under applicable law whether in tort (including for negligence or breach of statutory duty), contract, misrepresentation, restitution or otherwise for any direct losses, loss of profits, sales, revenues or savings, loss of business, depletion of goodwill and/or similar losses or loss or corruption of data or information, or pure economic loss, or for any special, indirect or consequential loss, costs, damages, charges or expenses however arising or otherwise resulting from your membership of IQOS CLUB or your use of any of the Benefits related to the IQOS CLUB. Philip Morris shall not be liable for any of the losses described in this paragraph 10.3 even if you have informed Philip Morris of the possibility of such losses.

10.4 Nothing in this paragraph 10 excludes any liability that cannot be excluded by applicable law.

11. Ownership and Risk

11.1 Ownership of Points and Benefits remains with Philip Morris at all times and never passes to you. You have a right to use Benefits in accordance with these Terms.

11.2 Risk in Benefits passes to you as soon as you redeem a Benefit.

12. Non-Transferability

12.1 Other than as specifically notified by Philip Morris for a particular Benefit in writing, Points and Benefits are not redeemable for cash, refundable or exchangeable. At no time may Points, and Benefits be purchased by, sold to, bartered or otherwise transferred to any third party including any other member unless specifically authorized to do so. Philip Morris may cancel any Points, and Benefits dealt with in this way.

12.2 Any attempted sale or transfer of Points or Benefits contrary to these Terms is a material breach and will automatically result in the termination of your membership.

13. Miscellaneous

13.1 For questions, enquiries and contact information about IQOS CLUB please contact us by calling our call center on 1245 or chatting with our agents on our official website lb.iqos.com

13.2 Philip Morris reserves the right to suspend or discontinue the eligibility of you or any person who uses, or, in the case of suspension, is suspected of using, IQOS CLUB in a manner inconsistent with these Terms or applicable law. In addition to suspension or discontinuance of IQOS CLUB eligibility, Philip Morris shall have the right to take appropriate administrative and/or legal action, as it deems necessary in its sole discretion.

13.3 Philip Morris’s failure to enforce these Terms shall not constitute a waiver of these Terms, or any of its provision.

13.4 Accumulation of Points, s and Benefits is determined by Philip Morris in its sole discretion.

13.5 Upon the death of any member, any Points, and Benefits accumulated by that member are automatically cancelled.

13.6 All questions or disputes regarding eligibility for the IQOS CLUB, the availability of Benefits, or your compliance with these Terms will be resolved by Philip Morris in its sole discretion. The decision of Philip Morris shall be binding.

13.7 Philip Morris is not responsible for any incorrect or inaccurate information supplied by you while participating in IQOS CLUB, nor for any lost or misdirected communications to or from you regarding the IQOS CLUB, unless they were provided by Us.

13.8 You are responsible for maintaining updated contact information on your IQOS CLUB account.

13.9 Notices by Philip Morris hereunder may be made in writing including by email or through an announcement on our website.

13.10 These Terms are subject to the laws of the registered office of Philip Morris. Any legal dispute will be subject to the exclusive jurisdiction of the city in which Philip Morris has its registered office.

13.11 Any provision of these Terms declared void or unenforceable by any competent authority or court shall, to the extent of such invalidity or unenforceability, be deemed severable and shall not affect the other provisions remaining which shall continue unaffected.

13.12 If there is any conflict in meaning between the English language version of these Terms and any version or translation of these Terms in any other language, the English language version shall prevail.