Explore the New IQOS ILUMA i PRIME

IQOS ILUMA i PRIME is the latest IQOS ILUMA device. Packed with new adaptable smart features, the new IQOS ILUMA i PRIME redefines tobacco pleasure. As there are so many exciting new features, we’re here to help you understand each new feature so you can get the most out of the device. This article will tell you everything you need to know about IQOS ILUMA i PRIME, including:

Understanding the IQOS ILUMA i PRIME

The IQOS ILUMA i PRIME is a robust, intuitive, and easy to use heated tobacco device. Like previous IQOS ILUMA devices, the new IQOS ILUMA i PRIME uses a SMARTCORE INDUCTION SYSTEM™ to create your heated tobacco experience. This technology means no tobacco is burnt when using an IQOS ILUMA device. The result is an effortless experience with no cleaning required.

What Sets the IQOS ILUMA i PRIME Apart?

This device is our latest advancement in Heat Not Burn technology, with enhanced new features. It is specially designed to give you the most personalised experience compared to previous IQOS generations.

What are the New Features of the IQOS ILUMA i PRIME?

The IQOS ILUMA i PRIME has 4 new smart features: FlexPuff, Pause Mode, FlexBattery, and Touch Screen to make your experience seamless.

Touch Screen

IQOS ILUMA i PRIME features a Touch Screen that allows you to quickly and easily see information about your experience for your convenience. Information displayed on the Touch Screen includes:

• How much time you have left of your experience.
• The number of available experiences.
• The pre-heating status.

What Do the Symbols on the Touch Screen Mean?

The Touch Screen displays a number of symbols that help you to understand your device. For example, 1 or 2 horizontal lines blinking 8 times indicates that the battery is discharged. 

You can take a look at our IQOS ILUMA customer service article [add link to customer service article] for more information on what the different symbols shown on your IQOS ILUMA i PRIME mean.

Pause Mode

Pause Mode is an advanced feature that adds to the convenience of your IQOS ILUMA i PRIME by letting you pause your experience for up to 8 minutes and resume it.* This means that if you are interrupted, you can simply activate Pause Mode via the Touch Screen to avoid wasting your SMARTCORE STICK™.

Some of the benefits of Pause Mode include:

• Heightened convenience
• Extended flexibility by letting you experience your momentat a pace that suits you
• Better use of the stick 
• Higher value for money 

*Only available in Performance Mode, during the first 3 minutes or 8 puffs of the experience. When pause is activated, Performance Mode gives adult users up to 2 consecutive experiences and pause is available only for 1 of them.

FlexPuff

As the name suggests, FlexPuff is a feature of IQOS ILUMA i PRIME that enables a more flexible experience compared to previous IQOS devices. The feature may provide you with 4 extra puffs.**

FlexPuff automatically adapts to you based on your individual usage patterns, so you don't have to worry about activating it yourself.
Some benefits of FlexPuff include:

• An adaptive enhanced experience
• Optimal stick usage and a longer stick duration
• Better value for money 

**FlexPuff activation and number of puffs depend on individual usage patterns, thus extra puffs might not apply to all adult consumers and/or experiences. FlexPuff does not activate when pause is used.

FlexBattery

IQOS ILUMA i PRIME also has a FlexBattery feature, so you can manage the holder battery. With FlexBattery, you can switch between 2 modes for the IQOS ILUMA Holder: Eco Mode and Performance Mode. Each mode has its own unique advantages.

Performance Mode

Performance Mode is the default mode of your IQOS ILUMA i PRIME. With Performance Mode, you can have:

- 2 experiences of up to 6 minutes with one Pause Mode available.

OR

- 3 consecutive uses of up to 6 minutes each (with no Pause Mode available).

Eco Mode

Alternatively, you can switch your Battery Holder to Eco Mode via the IQOS APP . This sets your Battery Holder to single use only, lasting up to 6 minutes (Pause Mode is not available).

What Colours is the IQOS ILUMA i PRIME Available In?

IQOS ILUMA i PRIME comes in 4 vibrant colours: Garnet Red, Midnight Black, Breeze Blue, and Aspen Green.

You can also choose from a variety of IQOS accessories including Wraps, Doors and Ring Sets to personalise your device’s appearance.

The device allows for easily swappable wraps in different materials and colours, including Premium Wraps, Leather Wraps, and Sensory Texture Wraps. Additionally, there are premium Rings available to switch up the device's look, including sets of different coloured Rings with a handy removal tool for easy swapping. All customization accessories for the IQOS ILUMA devices are compatible with the corresponding IQOS ILUMA i devices, including Wraps, Rings, and Charging Docks.

Which Consumables Can Be Used With the New IQOS ILUMA i PRIME?

IQOS ILUMA i PRIME uses SMARTCORE STICKS™, such as TEREA, and DELIA. When inserted into your IQOS ILUMA i PRIME, the SMARTCORE INDUCTION SYSTEM™ heats the SMARTCORE STICK™ from within to create your experience. Insertion and extraction are effortless and leave no tobacco residue behind, so you don't have to clean the heating chamber. We advise you not to use any other tobacco sticks with the IQOS ILUMA i PRIME as this may damage the device.

Discover and shop TEREA, and DELIA for your IQOS ILUMA i PRIME today.

[OR for non-consumable markets:] Use our Store Locator to find the IQOS Partner store closest to you. Discover the IQOS ILUMA i PRIME first-hand in a physical store today.

Only SMARTCORE sticks are compatible with IQOS devices and using other sticks with the IQOS ILUMA i PRIME may damage the device.

We offer a wide range of SMARTCORE sticks in a variety of blends and flavours to suit every taste preference. Shop the whole range of sticks for IQOS ILUMA online today, to find your next favourite. OR Visit us in our IQOS Partner stores.

Shop the IQOS ILUMA i PRIME Now

Shop the IQOS ILUMA i PRIME now to unlock unparalleled flexibility and personalisation. The device can be bought online or in-store.

Discover our Store Locator to find the IQOS Partner Store or Premium Selling Point closest to you.